Last week, we made history with the launch of our new women’s range, ‘Inspiration,’ and it was an incredible success! Despite some supply chain challenges, we managed to sell a record-breaking 133 watches in a single day, surpassing our previous best of 77. To celebrate hitting 100 sales, Tim grabbed his cricket bat for his first-ever “century”—a nod to his love for cricket. We want to extend a heartfelt thank you to everyone who supported us during this exciting launch!
This women’s collection marks an important milestone for Hagley West. Up until now, our customer base has been predominantly men, and the ‘Inspiration’ range represents a bold new step in our strategy to expand the brand. Launching a women’s line allows us to diversify and reach a broader audience, offering the same minimalist, stylish watches with designs that reflect the strength and resilience of women. We believe this is not only a new chapter for Hagley West but a significant opportunity to grow our business and connect with even more customers.
The ‘Inspiration’ range is about more than just watches; it’s about celebrating the incredible journeys of women around the world. To mark this launch, we are honouring the stories of five extraordinary women, each of whom has overcome significant challenges and embodies the core values of our brand—gratitude, joy, resilience, and the love of the journey:
- Watch 1 – Lynda: Lynda’s husband was one of the first black officers in the Metropolitan Police Force. He tragically died in the course of his duties when she was just 20, 1 week away from expecting their son. Part of the Windrush generation, Dr Lynda Ince-Greenaway also faced discrimination and hardship, but went on to gain a doctorate in social work, becoming a force for good in society. Lynda is now a qualified social worker, life coach, motivational speaker and author.
- Watch 2 – Tulsi: Tulsi Vagjiani survived a tragic air disaster at age 10, which claimed her entire family and left her with severe burns. Despite over 50 surgeries, she became a Reiki Master Teacher and motivational speaker, inspiring others through her journey of healing and resilience.
- Watch 3 – Nequela: After serving time in prison as a teenager, Nequela Whittaker transformed her life, earning a degree in social science and founding a youth organisation that helps young people make better life choices, turning her own adversity into an inspiration for others.
- Watch 4 – Sarah: Artist Sarah Graham has faced severe mental health struggles, including bipolar disorder and two suicide attempts. Through her hyper-realistic art, she has found healing and now uses her work as a tool for recovery, channelling positivity and hope.
- Watch 5 – Nicola: Nicola Barke, the ‘Burmese Python,’ has overcome narcolepsy, a serious car accident, and other challenges to achieve top honours in martial arts. She is now a professional boxer, proving that no obstacle is too great when you follow your passion.
You can read more about these amazing women here.
This week, we’re also hosting a studio day to create fresh content for our social media platforms and further promote the ‘Inspiration’ range. It’s going to be an exciting journey ahead!
Love Your Journey.